Over the last decade, major players in the timeshare industry have been increasingly expanding their footprint in urban areas to attract new buyers and offer more travel options for existing owners. Marriott Vacation Club has led this trend with its “Pulse” program, a new category of resorts that are located in bustling city hotspots.
This innovative approach has appealed to a new demographic of timeshare owners who previously might not have considered vacation ownership. We’re going to delve deeper into what sets the Pulse program apart and how it has forever transformed the timeshare industry.
A Complete Guide to Marriott Vacation Club Pulse Resorts
Marriott Pulse at Custom House, Boston
Marriott Pulse At The Mayflower, Washington D.C.
Marriott Pulse, New York City
Marriott Pulse, San Diego
Marriott Pulse, San Fransisco
Marriott Pulse, South Beach
The Marriott Vacation Club Pulse program offers a range of resorts located in some of the world’s top travel destinations including Manhattan, Boston, Washington, D.C., San Diego, San Francisco, and Miami. Each resort is unique and offers a different experience, but all are centrally located in vibrant urban areas, providing guests with easy access to local attractions, dining, and transportation.
What Makes Pulse Resorts Different?
The development of the Pulse resorts marked a significant departure from Marriott’s traditional approach to timeshare resorts, with the main differences lying in the resort locations, amenities, and unit types & sizes.
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Locations
Unlike traditional Marriott resorts which are typically located near beaches, mountains, or theme parks, Pulse resorts are situated in the heart of densely populated urban areas. The aim is to place travelers right in the middle of the action in bustling cities, offering an entirely different vacation experience.
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Amenities
The Pulse resorts were originally hotels that have been renovated to match the high standards of quality that Marriott Vacation Club owners expect from their villas. While the resorts are luxurious and beautifully finished, some may lack certain amenities such as swimming pools, or might charge extra for parking due to their urban locations.
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Villas
In terms of accommodations, Pulse resorts generally offer smaller unit sizes compared to other Marriott Vacation Club resorts. Some, like the San Francisco location, offer only guestrooms (smaller studios without a kitchenette), while others, like the South Beach location, offer up to 2 bedroom accommodations with a kitchenette.
How To Access Marriott Vacation Club Pulse Resorts
The Pulse resorts are part of the Marriott Vacation Club Points Program. Existing Marriott Vacation Club Points owners do not need to make any additional purchases or pay extra fees to access these resorts. However, it’s important to note that these resorts are only accessible by using Marriott Vacation Club points as Marriott has never sold deeded weeks at these resorts.
The Impact of the Pulse Program on the Timeshare Industry
Marriott Vacation Club’s introduction of urban locations to their vacation club has solidified this approach in the timeshare industry. These new urban resorts perfectly complement the point-based reservation system that Marriott introduced years ago, offering flexibility and choice to travelers.
Market research has found that stays at these urban locations often last just a few days, making them an ideal match for the points-based system which offers the booking flexibility that many younger travelers prefer. With the Pulse program, Marriott has once again demonstrated its ability to innovate and adapt to the changing preferences of travelers.
Learn More About Marriott Vacation Club
For more information about how Marriott points work, or for guidance on buying or selling a Marriott timeshare, please feel free to fill in a contact form. Our licensed agents are ready to answer any questions you may have and provide expert advice based on many years of experience specializing in Marriott resales.
